
The Consulting Simulation Room
Where MBA case prep meets real-world consulting.
The Consulting Simulation Room is an unique hands-on business case simulation experience built for ambitious MBA students who want to think, analyze, and present like real McKinsey, BCG, and Bain consultants.
-
-
Zomato’s Expansion into Tier-2 Cities
Assess Zomato’s rural and tier-2 expansion strategy against profitability and logistics challenges.
Assess Zomato’s rural and tier-2 expansion strategy against profitability and logistics challenges.
-
Tata Neu Super App Launch Strategy
Analyze Tata Neu’s entry into the super app ecosystem and its platform-based competition strategy.
Analyze Tata Neu’s entry into the super app ecosystem and its platform-based competition strategy.
-
Tesla's Entry into Indian EV Market
Evaluate Tesla’s strategic entry into India’s EV market using MBB-style simulation. Analyze market sizing, regulatory hurdles, and localization dynamics.
Evaluate Tesla’s strategic entry into India’s EV market using MBB-style simulation. Analyze market sizing, regulatory hurdles, and localization dynamics.
-
Amazon's Healthcare Disruption Strategy
Assess Amazon’s healthcare push through simulated disruption analysis, exploring innovation pathways and industry transformation scenarios.
Assess Amazon’s healthcare push through simulated disruption analysis, exploring innovation pathways and industry transformation scenarios.
-
Netflix vs. Disney+ Streaming Wars
Simulate a competitive positioning strategy between Netflix and Disney+ during the streaming wars. Practice profitability analysis under digital disruption.
Simulate a competitive positioning strategy between Netflix and Disney+ during the streaming wars. Practice profitability analysis under digital disruption.
-
Apple's AR/VR Market Strategy
Practice product strategy and ecosystem thinking as Apple positions itself in the AR/VR market. Simulate competitive scenarios in emerging tech.
Practice product strategy and ecosystem thinking as Apple positions itself in the AR/VR market. Simulate competitive scenarios in emerging tech.
-
Starbucks China Expansion 2025
Navigate Starbucks’ planned expansion in China through a market entry simulation. Test localization strategies and F&B adaptation to regional preferences.
Navigate Starbucks’ planned expansion in China through a market entry simulation. Test localization strategies and F&B adaptation to regional preferences.
-
-
-
SpiceJet’s Financial Turbulence and Survival Strategy
Evaluate SpiceJet’s crisis recovery plans amidst debt, regulatory, and market share challenges.
Evaluate SpiceJet’s crisis recovery plans amidst debt, regulatory, and market share challenges.
-
Paytm's Path to Profitability Post-IPO
Break down Paytm's transition from rapid expansion to profitability after its IPO slump.
Break down Paytm's transition from rapid expansion to profitability after its IPO slump.
-
Future Retail’s Turnaround Strategy
Study Future Retail's debt resolution, restructuring, and rebranding amidst competitive pressures.
Study Future Retail's debt resolution, restructuring, and rebranding amidst competitive pressures.
-
Peloton's Post-Pandemic Recovery
Perform a turnaround simulation on Peloton’s post-pandemic challenges. Focus on cost structure realignment and investor confidence rebuilding.
Perform a turnaround simulation on Peloton’s post-pandemic challenges. Focus on cost structure realignment and investor confidence rebuilding.
-
Macy's Department Store Turnaround
Manage Macy’s department store recovery through a case on omnichannel transformation. Simulate cost efficiency measures and customer retention.
Manage Macy’s department store recovery through a case on omnichannel transformation. Simulate cost efficiency measures and customer retention.
-
WeWork's Business Model Transformation
Analyze WeWork’s crisis and business model overhaul using investment banking frameworks. Simulate restructuring and real-estate cost reduction.
Analyze WeWork’s crisis and business model overhaul using investment banking frameworks. Simulate restructuring and real-estate cost reduction.
-
Uber's Path to Profitability
Simulate Uber’s shift to profitability with cost-cutting and price strategy modeling. Tackle real-world tech monetization challenges.
Simulate Uber’s shift to profitability with cost-cutting and price strategy modeling. Tackle real-world tech monetization challenges.
-
Boeing 737 MAX Crisis Recovery
Respond to Boeing’s aircraft crisis with an operations excellence simulation. Navigate stakeholder communication and quality controls.
Respond to Boeing’s aircraft crisis with an operations excellence simulation. Navigate stakeholder communication and quality controls.
-
-
-
HDFC Bank and HDFC Ltd Merger
Analyze the strategic logic and execution risks behind India's largest banking merger.
Analyze the strategic logic and execution risks behind India's largest banking merger.
-
Adani's Acquisition of ACC & Ambuja
Explore Adani’s inorganic growth and strategic synergies from its cement sector acquisition.
Explore Adani’s inorganic growth and strategic synergies from its cement sector acquisition.
-
Byju’s Acquisition Spree: Valuation & Risks
Dissect Byju’s global acquisition spree and the sustainability of its PE-backed growth model.
Dissect Byju’s global acquisition spree and the sustainability of its PE-backed growth model.
-
Microsoft-Activision Gaming Consolidation
Evaluate Microsoft’s acquisition of Activision with simulated deal valuation and synergy analysis. Practice banking-level M&A decisions.
Evaluate Microsoft’s acquisition of Activision with simulated deal valuation and synergy analysis. Practice banking-level M&A decisions.
-
PE Roll-up Strategy in Veterinary Clinics
Run a PE-style simulation of rolling up veterinary clinics. Practice arbitrage logic, integration operations, and scaling models.
Run a PE-style simulation of rolling up veterinary clinics. Practice arbitrage logic, integration operations, and scaling models.
-
Salesforce-Slack Integration Success
Simulate Salesforce’s acquisition of Slack. Tackle post-merger tech integration challenges with cross-functional strategy design.
Simulate Salesforce’s acquisition of Slack. Tackle post-merger tech integration challenges with cross-functional strategy design.
-
Kroger-Albertsons Grocery Merger
Explore market consolidation in the grocery space with Kroger-Albertsons merger. Simulate regulatory issues and market dominance effects.
Explore market consolidation in the grocery space with Kroger-Albertsons merger. Simulate regulatory issues and market dominance effects.
-
EV Battery Manufacturer Acquisition
Evaluate an EV battery manufacturer's strategic acquisition using VC/PE frameworks. Practice tech valuation and growth synergy mapping.
Evaluate an EV battery manufacturer's strategic acquisition using VC/PE frameworks. Practice tech valuation and growth synergy mapping.
-
-
-
LIC's Digital Transformation Post-IPO
Evaluate LIC’s digitization journey post-IPO and efforts to modernize customer experience.
Evaluate LIC’s digitization journey post-IPO and efforts to modernize customer experience.
-
TCS Phygital Banking Projects
Examine TCS’s role in digitizing traditional banks via phygital strategy across India.
Examine TCS’s role in digitizing traditional banks via phygital strategy across India.
-
Reliance Jio’s 5G Rollout Strategy
Study how Jio’s 5G strategy positions it to dominate India’s telecom and tech ecosystem.
Study how Jio’s 5G strategy positions it to dominate India’s telecom and tech ecosystem.
-
Telemedicine Post-COVID Sustainability
Simulate a post-COVID sustainability strategy for telemedicine. Address health-tech costs, access models, and digital health policy.
Simulate a post-COVID sustainability strategy for telemedicine. Address health-tech costs, access models, and digital health policy.
-
Goldman Sachs Marcus Digital Banking
Navigate Goldman Sachs’ digital banking journey through fintech competition simulations. Practice banking strategy in legacy-to-digital transitions.
Navigate Goldman Sachs’ digital banking journey through fintech competition simulations. Practice banking strategy in legacy-to-digital transitions.
-
Walmart vs Amazon Omnichannel Battle
Analyze the digital logistics war between Walmart and Amazon. Simulate omnichannel retail battles using operations and tech strategies.
Analyze the digital logistics war between Walmart and Amazon. Simulate omnichannel retail battles using operations and tech strategies.
-
Nike's Direct-to-Consumer Revolution
Simulate Nike’s direct-to-consumer revolution with focus on e-commerce channel mix and brand equity maximization strategies.
Simulate Nike’s direct-to-consumer revolution with focus on e-commerce channel mix and brand equity maximization strategies.
-
Traditional Auto OEM EV Transition
Lead a transformation for an auto OEM shifting to EVs. Simulate change management, supplier onboarding, and factory tech migration.
Lead a transformation for an auto OEM shifting to EVs. Simulate change management, supplier onboarding, and factory tech migration.
-
-
-
Swiggy’s Dynamic Pricing Model
Evaluate how Swiggy balances customer pricing with operational profitability using tech.
Evaluate how Swiggy balances customer pricing with operational profitability using tech.
-
Indigo Airlines Fare Strategy
Dissect Indigo’s fare classes and pricing strategies to maintain market share leadership.
Dissect Indigo’s fare classes and pricing strategies to maintain market share leadership.
-
BigBasket’s Subscription Pricing Tiers
Study BigBasket’s SmartB pricing tiers and the economics of subscription-based grocery delivery.
Study BigBasket’s SmartB pricing tiers and the economics of subscription-based grocery delivery.
-
Spotify's Podcast Monetization Strategy
Design monetization strategies for Spotify’s podcast portfolio. Simulate pricing tiers, audience retention, and creator payouts.
Design monetization strategies for Spotify’s podcast portfolio. Simulate pricing tiers, audience retention, and creator payouts.
-
-
-
Flipkart’s Last-Mile Delivery Optimization
Analyze Flipkart’s tech-enabled last-mile delivery models and hyperlocal execution challenges.
Analyze Flipkart’s tech-enabled last-mile delivery models and hyperlocal execution challenges.
-
Dabur’s Rural Supply Chain Resilience
Explore Dabur’s innovations to penetrate rural markets through a lean supply chain.
Explore Dabur’s innovations to penetrate rural markets through a lean supply chain.
-
Amul’s Cold Chain Logistics in India
Study how Amul maintains quality and freshness through its national cold chain network.
Study how Amul maintains quality and freshness through its national cold chain network.
-
-
-
Tata’s EV Innovation in Nexon EV
Understand Tata’s EV innovations and their strategic importance in India’s green mobility push.
Understand Tata’s EV innovations and their strategic importance in India’s green mobility push.
-
Ather Energy’s Direct-to-Consumer Model
Analyze Ather's direct-to-consumer retail model and its impact on margins and brand equity.
Analyze Ather's direct-to-consumer retail model and its impact on margins and brand equity.
-
-
-
Lenskart’s Omnichannel Growth
Analyze Lenskart’s integration of online, offline, and data-driven retail experiences.
Analyze Lenskart’s integration of online, offline, and data-driven retail experiences.
-
Nykaa’s International Expansion Strategy
Study Nykaa’s playbook for international expansion and brand positioning across cultures.
Study Nykaa’s playbook for international expansion and brand positioning across cultures.
-
Boat’s Global Ambitions
Explore how boAt is scaling its brand globally through partnerships and D2C strategies.
Explore how boAt is scaling its brand globally through partnerships and D2C strategies.
-
-
-
PhonePe vs. Google Pay: UPI War
Compare strategies of PhonePe and Google Pay in India’s crowded UPI-based payments market.
Compare strategies of PhonePe and Google Pay in India’s crowded UPI-based payments market.
-
JioCinema vs. Hotstar: IPL Streaming Battle
Dissect IPL streaming wars and JioCinema’s aggressive push to disrupt OTT viewing habits.
Dissect IPL streaming wars and JioCinema’s aggressive push to disrupt OTT viewing habits.
-
Zee-Sony Merger vs. OTT Disruption
Study Zee-Sony’s merger as a competitive defense against OTT and digital disruption.
Study Zee-Sony’s merger as a competitive defense against OTT and digital disruption.
-
-
-
ITC’s Paperboards Circular Economy Initiative
Analyze ITC’s circular economy efforts in packaging through sustainable design innovation.
Analyze ITC’s circular economy efforts in packaging through sustainable design innovation.
-
JSW Steel's Decarbonization Roadmap
Evaluate JSW’s decarbonization efforts and investment in green steel production.
Evaluate JSW’s decarbonization efforts and investment in green steel production.
-
Tata Power’s Solar Business Push
Study Tata Power’s solar mission and how it scales green energy for commercial viability.
Study Tata Power’s solar mission and how it scales green energy for commercial viability.
-
MAKE IT STAND OUT
Outcomes You’ll Gain:
Learn to think like a strategy consultant
Build a portfolio of real case artifacts
Prepare for consulting and operations interviews with confidence
Master data-backed storytelling for business impact