Progress The Consulting Simulation Room Complete & Continue Next Lesson Learn More Strategy & Market Entry Cases 7 Lessons Zomato’s Expansion into Tier-2 Cities Tata Neu Super App Launch Strategy Tesla's Entry into Indian EV Market Amazon's Healthcare Disruption Strategy Netflix vs. Disney+ Streaming Wars Apple's AR/VR Market Strategy Starbucks China Expansion 2025 Profitability & Turnaround Cases 8 Lessons SpiceJet’s Financial Turbulence and Survival Strategy Paytm's Path to Profitability Post-IPO Future Retail’s Turnaround Strategy Peloton's Post-Pandemic Recovery Macy's Department Store Turnaround WeWork's Business Model Transformation Uber's Path to Profitability Boeing 737 MAX Crisis Recovery M&A & Private Equity Cases 8 Lessons HDFC Bank and HDFC Ltd Merger Adani's Acquisition of ACC & Ambuja Byju’s Acquisition Spree: Valuation & Risks Microsoft-Activision Gaming Consolidation PE Roll-up Strategy in Veterinary Clinics Salesforce-Slack Integration Success Kroger-Albertsons Grocery Merger EV Battery Manufacturer Acquisition Digital Transformation Cases 8 Lessons LIC's Digital Transformation Post-IPO TCS Phygital Banking Projects Reliance Jio’s 5G Rollout Strategy Telemedicine Post-COVID Sustainability Goldman Sachs Marcus Digital Banking Walmart vs Amazon Omnichannel Battle Nike's Direct-to-Consumer Revolution Traditional Auto OEM EV Transition Pricing & Revenue Optimization 4 Lessons Swiggy’s Dynamic Pricing Model Indigo Airlines Fare Strategy BigBasket’s Subscription Pricing Tiers Spotify's Podcast Monetization Strategy Operations & Supply Chain Cases 3 Lessons Flipkart’s Last-Mile Delivery Optimization Dabur’s Rural Supply Chain Resilience Amul’s Cold Chain Logistics in India Innovation & New Business Cases 2 Lessons Tata’s EV Innovation in Nexon EV Ather Energy’s Direct-to-Consumer Model Growth & Expansion Cases 3 Lessons Lenskart’s Omnichannel Growth Nykaa’s International Expansion Strategy Boat’s Global Ambitions Competitive Response Cases 3 Lessons PhonePe vs. Google Pay: UPI War JioCinema vs. Hotstar: IPL Streaming Battle Zee-Sony Merger vs. OTT Disruption ESG & Sustainability Cases 3 Lessons ITC’s Paperboards Circular Economy Initiative JSW Steel's Decarbonization Roadmap Tata Power’s Solar Business Push The Consulting Simulation Room Complete & Continue Next Lesson Learn More Innovation & New Business Cases Ather Energy’s Direct-to-Consumer Model
Ather Energy D2C Model - Interactive Case Interview Case Progress 1 Case Opening 0/20 points 2 Information Gathering 0/15 points 3 Quantitative Analysis 0/30 points 4 Qualitative Insights 0/20 points 5 Recommendation 0/15 points
